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Content Marketing vs Social Media Marketing: Differences and Peculiarities

One of the most confusing distinctions in the digital age of blurred and yet undefined lines is the differentiation of each separate...

AND NOW THERE’S “SOCIAL MARKETING”

The other night I received an email inviting me to attend a Social Marketing workshop. After reading this email and, no offense...

Why businesses need an introduction video

Why do businesses need business introduction videos? Questions have been posed by many companies and businesses in many discussions in the company. How influential...

These are 4 Digital Advertising Trends in 2019

In the advertising world, 2018 is seen as a transition year for publishers and platforms. The almost complete shift of print media to digital also...

AR virtual reality technology application changes digital marketing

Although not much is said by virtual reality (VR) technology on mainstream technology sites, the value of augmented reality (AR) in marketing is undeniable. Leading businesses have...

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