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There are only 2 sides to social media and owning a home business. They are…..
1) Volume side.
2) VALUE Side.
Volume side is focusing on getting VOLUME from people and ENLARGING your income.
VALUE is GIVING Benefits to people that will help ENLARGE their life, lifestyle, and destiny. What benefits can YOU give away that will hel draw potential customers to your message?
What ONE benefit can you tlak about in an ebook or an free mp3?
THAT is giving VALUE to the prospect. Show them you have SUBSTANCE, not just style.
Far too many folks are volume focused, and on the wrong side. VALUE is the supreme factor in social media marketing, and social media.